NTA secures rights to broadcast AFCON matches - Thepodiummedia

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Post published:January 10, 2024
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Nigerian fans are set to watch all football actions of the 2023 Africa Cup of Nations (AFCON) as the Nigerian Television Authority (NTA), on Wednesday, announced it would be broadcasting all the 52 AFCON matches taking place between January 13 and February 11 in Ivory Coast.

NTA released a statement on its X handle in the early hours of Wednesday morning, stating they have an agreement with AfroSport to show all 52 matches.

“NTA signs Memorandum of Understanding with Afro Sports for transmission of 52 matches of Africa Cup Of Nations in Cote D’ivoire, ” NTA, Africa’s biggest TV network said in a tweet on Wednesday morning

This news comes as a big relief for millions of Nigerian football fans after MultiChoice, the parent company of DStv, said SuperSport will not be broadcasting live matches of 2023 AFCON.

This means Nigerians can watch all 52 matches of the 2023 AFCON in the comfort of their homes without paying for any subscription.

AfroSport reportedly secured the broadcast rights from New World TV, who beat MultiChoice for the 2023 AFCON broadcast rights in sub-Saharan Africa.

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Chinese-owned Startimes will also broadcast the AFCON.

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Morak Babajide-Alabi is a graduate of Mass Communication with a Master of Arts Degree in Journalism from Napier University, Edinburgh, United Kingdom. He is an experienced Social Media practitioner with a strong passion for connecting with customers of brands.

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Ademola AKINBOLA is an author, publisher, trainer, digital marketing strategist, and a brand development specialist with nearly three decades of experience in the areas of branding, communication, corporate reputation management, business development, organizational change management, and digital marketing.

He is the Founder and Head Steward at BrandStewards Limited, a brand and reputation management consultancy. He is also the Publisher of The Podium International Magazine, Ile-Oluji Times, and Who’s Who in Ile-Oluji.

He had a successful media practice at The Guardian, Punch and This Day.

He started his brand management career at Owena Bank as Media Relations Manager before joining Prudent Bank (now Polaris Bank) as the pioneer Head of Corporate Affairs.

The British Council appointed him as Head of Communication and Marketing to co-ordinate branding and reputation management activities at its Lagos, Abuja, Kano and Port Harcourt offices.

In 2007, he was recruited as the Head of Corporate Planning and Strategy for the Nigerian Aviation Handling company. He led on the branding, strategic planning and stakeholder management support function.

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Ademola obtained a M.Sc. Degree in Digital Marketing & Web Analytics from Dublin Institute of Technology in 2016, and the Master of Communication Arts degree of the University of Ibadan in 1997. He had previously obtained a Higher National Diploma (with Upper Credit) in Mass Communication from Ogun State Polytechnic, Abeokuta.

He has published several articles and authored five management books.

He has benefitted from several domestic and international training programmes on Brand Management, Corporate Communications, Change Management and Organizational Strategy.

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