The Nigerian Brand Academy (NBA), the Knowledge and Learning Management platform established by Brand Stewards Limited to support the personal development and capacity-building aspirations of students, career managers, and business managers, will on Sunday, January 12, 2025, at 7 pm Nigerian time host a webinar on Reviewing 2024, Projecting for 2025: Effective Tips for making 2025 Count.
The FREE webinar, which will be held via Zoom (Meeting ID: 830 9982 0730; Passcode: 689 075) is targeted at senior secondary school students, undergraduates, young graduates, career professionals, entrepreneurs, and business managers.
Oloye Ademola Akinbola, Founder of the Nigerian Brand Academy, said in a statement issued in Lagos that the NBA was designed to support professionals and entrepreneurs in their quest to update their knowledge and skills, as well as up skill.
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According to him, the NBA is an online, virtual learning platform focused on the professional development of current and future business policy and decision makers to support them in building winning brands that compete favourably in the global market. “Our programmes are also designed to cater to the identified needs of Directors and CEOs, Senior Management, Middle Management, and Junior Staff”, he added.
The mission of the NBA, he stated, is to equip career professionals with the knowledge and skills needed to excel in their roles, thereby fostering career growth and progression; increase organisational efficiency by ensuring that employees are well-trained, leading to improved productivity and performance; support entrepreneurs and business managers in their quest to build competitive, world-class brands that thrive on value creation.
While highlighting the relevance of the NBA to Corporate Nigeria, Akinbola, an experienced brand manager, author, publisher, certified trainer, communications specialist, and organisational change manager, disclosed that the NBA’s capacity development and employee reorientation programmes revolve around the following carefully chosen areas that directly impact personal and corporate growth and development.
- Personal and Corporate Branding
- Organisational Culture, Values, and Business Strategy.
- Sustainable Stakeholder Value Creation.
- Change Management and Business Process Reengineering.
- New Product Development
- Strategic Marketing
- Leadership and People Management
- Effective Communication
- Corporate Reputation and Crisis Management
- Digital Marketing
- Entrepreneurship & Business Management.
NBA’s unique approach towards partnering with corporate organisations includes 360-degree personal and corporate brand audit; training needs assessment incorporating knowledge & skills gap analysis; customised course creation and delivery.
On its methodology, Akinbola stated that NBA had embraced the blended learning strategy, combining on-site (at agreed physical locations within and outside an organisation’s business premises), and online (Via Zoom). “Essentially, we deliver through instructor-led training by qualified subject matter experts and facilitators; Videos; Roleplaying; case studies; coaching & mentoring; microlearning, job shadowing, etc.”, he added.
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https://us02web.zoom.us/j/83099820730?pwd=mOiIg6C30ry1WilkubVkT7d63h1o5N.1
