You are currently viewing Applications open for 2022 Africa’s Business Heroes Prize Competition
Share this story

Applications open in English and French for the fourth year of Africa’s Business Heroes (ABH)  prize competition; ABH annually awards 10 outstanding entrepreneurs from across Africa with a share of a US$1.5 million grant.

The “Africa’s Business Heroes” (ABH) prize competition, one of the Jack Ma Foundation’s flagship philanthropic programs spotlighting and celebrating Africa’s entrepreneurial talent, has opened applications for its fourth annual edition.

Entrepreneurs from all 54 African countries, across every sector, age group, and gender are now able to submit their applications, in either French and English, for a chance to become one of the Top 10 finalists.

The official slogan of the competition, “It’s African Time”, is a bold call to action to all talented African entrepreneurs who are challenging stereotypes associated with “African time” – creating local impact and building a better, more inclusive future through their businesses.

At the grand finale later this year, 10 finalists will take the stage to present their businesses to a panel of business legends to win a share of the US$1.5 million grant.

The journey to the Finale will also include access to a community of international leaders and innovators, industry experts, investors, and accelerators, as well multi-disciplinary boot camps and training sessions to help the finalists take their businesses to the next level.


“Entrepreneurship in Africa is experiencing a strong upward trajectory and it is so encouraging to see. But there are still so many entrepreneurs whose inspiring stories and impactful businesses need a spotlight, and who could benefit from additional support.

Africa’s Business Heroes prize competition is encouraging extraordinarily talented entrepreneurs from all 54 African countries, across every single sector, age group, and gender to apply in either English or French for a chance to win their share of a $1.5 million grant, access to training, mentorship, and more.


We want to enable entrepreneurs that are not only building successful businesses but who are also running mission-driven organizations that generate growth for their local communities across Africa.

If this sounds like you, join Africa’s Business Heroes prize competition today. It’s African Time,” said Zahra Baitie, Head of Partnerships & Programs, ABH.


ABH is part of the Jack Ma Foundation’s long-term commitment to help support and foster an inclusive and strong Africa entrepreneurial ecosystem.

Over a 10-year period, ABH will recognize 100 African entrepreneurs. This year, ABH has revamped its brand identity to better reflect its ethos. The new logo focuses on the concept of the “Hero” as they are the ones who drive changes on the continent.

The interconnected lines capture a sense of connectedness, which reflects the goal of creating a community of African entrepreneurs, investors, mentors, trainers, and business service providers.

ABH has also upgraded the application system by adding in-process tutorials such as former heroes’ sample videos and tips, streamlining the applications process and adding in fun, interactive elements such as Avatars, etc.


Applications will be open online until 6th June 2022 with semi-finalists announced in October and the top ten finalists for 2022 unveiled in November.

To apply and for more information about ABH, please visit here.


Throughout the year, ABH will be partnering with a wide range of organizations to drive the call for applications, support African entrepreneurs and to spotlight their inspiring work.

Partners include the African Women Innovation and Entrepreneurship Forum, African Management Institute (AMI), Ashesi University, Briter Bridges, Moroccan Center for Innovation and Social Entrepreneurship (MCISE) , The Room – an initiative of African Leadership Group, RiseUp , VC4A  and more.

Lennox Mall

As part of an expanded suite of offerings to ABH Finalists, many of these partners will provide training programs aimed at supporting finalists to scale their businesses. For example, select finalists will have the opportunity to participate in AMI’s Management Development Program.

They will also be able to participate in an Investment Readiness Program designed and facilitated by VC4A, access “The Room” and talent sourcing benefits as well as attend key entrepreneurship events on the continent such as the South Africa Innovation Summit and the RiseUp Summit.


Do you have an important success story, news, or opinion article to share with with us? Get in touch with us at or Whatsapp +1 317 665 2180

Join our WhatsApp Group to receive news and other valuable information alerts on WhatsApp.

Share this story

Leave a Reply