Music executive Ubi Franklin has commented on the challenges of bringing together Afrobeats superstars Wizkid, Davido, and Burna Boy, collectively known as the “Big 3.”
In a recent episode of the Afropolitan podcast shared on Instagram, Franklin said their high profiles make collaboration complicated.
He likened their dynamic to intense competition in other sectors, noting, “It’s like the rivalry between the top banks in Nigeria. In every industry, there is the big 3.”
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He clarified that the rivalry is professional rather than personal, emphasizing that he has never heard Davido speak negatively about Wizkid or Burna Boy. Franklin believes mutual respect exists among the trio.
“It would be difficult for Wizkid, Davido and Burna Boy to come together. I will speak for Davido, I have never heard him for once said something ill about Wizkid or Burna Boy. And I’m sure it’s the same for them. But the environment [industry] they are will make it difficult for them to work together,” he said.
