Unveiling 28-year-old Carlos Cuesta, Arsenal’s talented and influential Assistant Manager - Thepodiummedia

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Post published:June 5, 2024
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At the age of 28, Carlos Cuesta, the youngest member of Arsenal’s coaching staff, successfully obtained the UEFA A-type coaching certificate last week.

He is one of the youngest people to graduate with a Type A coaching degree in this course along with Granit Xhaka, Mo Elneny, Cedric, Sam Wilson – Arsenal’s fitness coach and a number of other individuals.

To achieve today, Carlos Cuesta has gone through a journey of more than 10 years of perseverance and effort that is extremely impressive and admirable:

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At the age of 18, Carlos Cuesta gave up his football career to officially enter the coaching career and he was quickly appointed to the coaching staff at the Atletico Madrid youth academy.

At the age of 22, Carlos Cuesta made a strong impression, and he was recruited by Juventus to coach at their youth academy.

At the age of 24, Carlos Cuesta made a giant leap when coach Mikel Arteta brought him to Arsenal to take on a role in the coaching staff of the Gunners’ first team.

Since then, Carlos Cuesta’s one-on-one training sessions have always been a key part of coach Mikel Arteta’s lesson plan. These sessions revolve around analyzing video, fine-tuning every detail, and correcting individual errors.

There is no player at Arsenal who has not undergone private discussions with Carlos Cuesta since he arrived at the Emirates.

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At the age of 27, Carlos Cuesta is fluent in 6 languages. He also possesses very good communication skills and always receives great trust from all Arsenal players.

At the age of 28, Carlos Cuesta was promoted to one of the coach’s two close assistants.

Mikel Arteta, at Arsenal. In Europe and specifically in Spain, Carlos Cuesta is currently considered one of the most talented young coaches in the football world.

He is expected to lead professional football teams at the age of 30 – earlier than coach Mikel Arteta when he took over Arsenal.

Current coach Mikel Arteta’s Arsenal not only possesses a group of extremely talented young players but also has an equally talented coaching team…

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Morak Babajide-Alabi

Continental Editor, Europe

Morak Babajide-Alabi is a graduate of Mass Communication with a Master of Arts Degree in Journalism from Napier University, Edinburgh, United Kingdom. He is an experienced Social Media practitioner with a strong passion for connecting with customers of brands.

Morak works as part of a team currently building an e-commerce project for the Volkswagen Group UK. Before this, he worked on the social media accounts of SKODA, Audi, SEAT, CUPRA, Volkswagen Passenger Cars, and Volkswagen Commercial Vehicles. In this job, he brought his vast experience in journalism, marketing, and search engine optimisation to play to make sure the brands are well represented on social media. He monitored the performance of marketing campaigns and data analysis of all volumes of social media interaction for the brands.

In his private capacity, Morak is the Chief Operating Officer of Syllable Media Limited, an England-based marketing agency with head office in Leeds, West Yorkshire. The agency handles briefs such as creative writing, ghostwriting, website designs, and print and broadcast productions, with an emphasis on search engine optimisation. Syllable Media analyses, reviews, and works alongside clients to maximise returns on their businesses.

Morak is a writer, blogger, journalist, and social media “enthusiast”. He has several publications and projects to his credit with over 20 years of experience writing and editing for print and online media in Nigeria and the United Kingdom.

Morak is a dependable team player who succeeds in a high-pressure environment. He started his professional career with the flagship of Nigerian journalism – The Guardian Newspapers in 1992 where he honed his writing and editing skills before joining TELL Magazine. He has edited, reported for, and produced newspapers and magazines in Nigeria and the United Kingdom. Morak is involved in the development of information management tools for the healthcare sector in Africa. He is on the board of DeMiTAG HealthConcepts Limited, a company with branches in London, Lagos, and Abuja, to make healthcare information available at the fingertips of professionals. DeMiTAG HealthConcepts Limited achieved this by collaborating with notable informatics companies. It had partnered in the past with Avia Informatics Plc and i2i TeleSolutions Pvt.

Out of work, Morak loves walking and also volunteers on the board of a few UK Charity Organisations. He can be reached via http://www.syllablemedia.com

Ademola Akinbola

Publisher/Editor-in-Chief

Brief Profile of Ademola Akinbola

Ademola AKINBOLA is an author, publisher, trainer, digital marketing strategist, and a brand development specialist with nearly three decades of experience in the areas of branding, communication, corporate reputation management, business development, organizational change management, and digital marketing.

He is the Founder and Head Steward at BrandStewards Limited, a brand and reputation management consultancy. He is also the Publisher of The Podium International Magazine, Ile-Oluji Times, and Who’s Who in Ile-Oluji.

He had a successful media practice at The Guardian, Punch and This Day.

He started his brand management career at Owena Bank as Media Relations Manager before joining Prudent Bank (now Polaris Bank) as the pioneer Head of Corporate Affairs.

The British Council appointed him as Head of Communication and Marketing to co-ordinate branding and reputation management activities at its Lagos, Abuja, Kano and Port Harcourt offices.

In 2007, he was recruited as the Head of Corporate Planning and Strategy for the Nigerian Aviation Handling company. He led on the branding, strategic planning and stakeholder management support function.

His job was later expanded and redesigned as Head of Corporate Communication and Business Development with the mandate to continue to execute the Board’s vision in the areas of Corporate Planning and Strategy, Branding and New Businesses.

In 2010, he voluntarily resigned from nacho aviance to focus on managing BrandStewards, a reputation and brand management firm he established in 2003. BrandStewards has successfully executed branding, re-branding and marketing communication projects for clients in the private and public sectors.

Ademola obtained a M.Sc. Degree in Digital Marketing & Web Analytics from Dublin Institute of Technology in 2016, and the Master of Communication Arts degree of the University of Ibadan in 1997. He had previously obtained a Higher National Diploma (with Upper Credit) in Mass Communication from Ogun State Polytechnic, Abeokuta.

He has published several articles and authored five management books.

He has benefitted from several domestic and international training programmes on Brand Management, Corporate Communications, Change Management and Organizational Strategy.